When people go shopping for consumer brands, they usually prefer to pick the one with the least cost but have satisfied them the most.
However, there are some consumer brands that have become the part and parcel of many Indian families earning their trust. These companies might have got global recognition; but in India they can never go out of a consumer’s mind. And if it raises your curiosity how much these companies are worth today, here is the list to enlighten your thoughts, compiled by Scoop Whoop.
- Nirma
Worth 3550 crore
Nirma is a group of companies based in the city of Ahmedabad in western India that manufactures products ranging from cosmetics, soaps, detergents, salt, soda ash, LAB and injectables.
Karsanbhai Patel, a well known entrepreneur and philanthropist of Gujarat, started Nirma as a one-man operation. Today Nirma has over 15000 employees and a turnover of over 3550 crores. In 2004, Nirma’s detergent approached 800,000 tonnes, one of the largest volumes sold in the world under a single brand ‘NIRMA’.
- Ghari Detergent powder
Worth- 2000 Crore
Ghari Detergent powder is manufactured by Rohit Surfactants Private Limited (RSPL); a Kanpur based 2000 crore diversified conglomerate in India.
Ghari is for common man and usually it targets homemakers. People immediately connect with Ghari’s tagline ‘Pahle istemal karein fir vishwaas karein’ which means, ‘Use it and then believe it’.
Those who use Ghadi and come to know about the credibility of the message it communicates through various advertisements, would prefer to go for Ghari again.
- Action shoes
Worth 1000 crore
Action Group is a conglomerate headed by Lala Mange Ram Agarwal and popularly known for their shoe business of Action Shoes.
The group started from the shoe manufacturing industry and upon its success spread to other fields of steel, chemicals, computer monitors, housing projects, health care and retails.
- Cello Pens
Worth 1000 Crore
The makers of India’s favourite Cello pens are a part of 1000 crore Cello Group. Lauded as one of the world’s best and India’s largest pen manufacturer’s and well known for its dynamism and spirit of innovation,
Cello ceaselessly endeavors to bring in the newest and the best of technology to set new benchmarks in quality and innovates constantly to blaze new trails in the market place.
- Rooh Afza
Worth- 500 Crore
Rooh Afza is a non-alcoholic concentrated squash made with fruits, herbs and vegetable extracts. It was formulated by Hakeem Hafiz Abdul Majeed.
The specific Unani recipe of Rooh Afza combines several ingredients popularly believed to be cooling agents, like rose, and is used as remedy for loo, the hot summer wind of Northern India. It is sold commercially as syrup to flavor sherbets, cold milk drinks, ices and cold desserts, such as the popular falooda.
- Nataraj Pencils
Worth 300 Crore
Established in 1958, Hindustan Pencils Pvt. Ltd. is the largest pencil manufacturer in India. Besides being a household name in India, Nataraj Pencils are exported to over 50 countries.
The state-of-the-art manufacturing units with latest machinery set up daily produce 8 million pencils, 1.5 million sharpeners, 2.5 million erasers, 0.2 million scales, 1 million pens.
- Pass Pass
Worth 300 Crore
Pass Pass has become a part of many Indians’ lives as their favorite branded mouth freshener. Pass Pass comes in five flavors variants–Mint, Katha, Pan, Spearmint and Meetha Magic.
Given the success and likeability of the brand, Pass Pass has now been taken to the new platform to be established as a mother brand, for all strategic brand extensions in the confectionery market.
- Milton Bottles
Worth- 200 Crore
Milton is a product from Hamilton Housewares Pvt. Ltd., one of the leading manufacturers, wholesale suppliers, distributors and exporters of house ware products across the globe.
Milton is a trusted name across India and enjoys a steadily growing brand loyalty. Milton products are high on function, style and are positioned at cost effective prices to suit the requirements of the consumers.
- Ship Matches
Worth- 130 Crore
Wimco is the single largest safety matches manufacturer in India and is widely present in the Indian market through various brands of matches like Ship. Even the small match packet that comes for just one 1 and might be useful for the entire month is over a hundred crore empire today.
- Kangaro Staplers
Worth 100 crore
KANGARO group established in the year 1958 is a well known manufacturer & exporter of various products such as Staplers, Staples, Staple Removers and Paper Punches.
Today ‘KANGARO’ stands as recognized brand in its line of activities. Since its inception, the company has grown manifold in its operations & performance, mainly because of its commitment to quality and swiftness in responding to market needs with innovative and value added products.
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